On January 18, 2008, Alliance Atlantis's broadcasting assets were acquired by CW Media, joint venture between Canwest and Goldman Sachs Capital Partners known as CW Media, acquired control of Showcase Action through its purchase of Alliance Atlantis' broadcasting assets, which were placed in a trust in August 2007. The channel launched on September 7, 2001, as Showcase Action, a spin-off of its analog specialty channel Showcase. In November 2000, Alliance Atlantis was granted approval by the Canadian Radio-television and Telecommunications Commission (CRTC) for a new category 2 specialty service named "Action Television", which would be devoted to entertainment programming in the action genre. History As Showcase Action/Action (2001–2019) The channel was spun off from the Adult Swim block that aired on the Canadian version of Cartoon Network (marking the first time the brand has been used for a full-time channel), and the Teletoon at Night block that had aired on its parent channel Teletoon. The channel was re-launched as Adult Swim on Apits branding is licensed from the Adult Swim programming block broadcast by Warner Bros. The channel was originally launched in 2001 as Showcase Action (later Action), a digital cable spin-off of Showcase focused on action series and films. The channel primarily airs animated- and live-action comedies targeting a teenage and young adult audience. Adult Swim is a Canadian English language specialty channel owned by Corus Entertainment.
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